Key features
-

Engaging graphics
-

Events Calendar
-

Massive site structure supported
What made it so successful
Microformat enabled events calendar
Micro-what? Don't worry if you've not come across Microformats before. But you will soon. Facebook have just added microformats to all of their event information, so expect it to have a massive surge from now on. (By the way, Eazytiger was using this system nearly a year and a half before Facebook picked it up.)
Microformats are a way of adding additional information for computers to get an understanding of specific pieces of information. Humans are very good at understanding what you mean by 'tomorrow', but a computer would need to know a date, month and year to understand the same piece of information.
So how does that affect me?
Well, once the computer has a context for that date (or review, place, person or product - microformats exist for all sorts of information) it can do meaningful actions with it. With a suitably enabled browser you could instantly add an event from the Ratcliffe College site to your Google calendar or your iCal.
You needn't miss another meeting ever again.
Bespoke Sports section
Part of the original brief was to create a bespoke Sports section so that every team for every sport that the College plays could have their own page with their own results and fixtures.
It was an interesting project to deliver - it had to handle a very large number of teams, and be able to categorise those by sport and year group.
It was styled to provide a page that each team could be proud of, where they could upload their own photos and latest match results.